Brands can & should use a brand community as a potent tool to maintain and expand their devoted fan bases. They are excellent for improving leads ...

Although a third of smartphone users download an app each month, it doesn't necessarily mean they utilize it. In reality, while mobile app retention is ...

One of today's top marketing challenges is customer engagement. Why? Because it emphasizes the primary goal of marketing, which is to develop relationships ...

Things you will find inside! What does it mean to re-engage your customers? 3 reasons why your users are leaving you & strategies to overcome them ...

Excellent designs are the result of several different profiles working together. Designers, UX researchers, developers, and others all contribute their ...

The Power of Stories is building brand empathy. Storytelling plays a huge role in User Experience design and in the Design Thinking process. Storytelling ...

Working with the appropriate product design tools greatly simplifies the process of being creative, which can be difficult at times. You participate in all ...